While some are excited about the future prospects of a deal with Google – AdMob, Center For Digital Democracy is not too thrilled with the idea. To make sure smaller competitors are not put into jeopardy, Center For Digital Democracy is asking the FTC to block the Google AdMob purchase completely. It seems the big concern here, in addition to the aforementioned anti-trust concerns, include a potential monopoly without checks and balances for privacy.

What does this mean to you?

I feel there is more of a threat to the competition than to the consumer. Not to say that it does not exist mind you, rather that this so far feels more like a company based anti-trust headache that has a number of Google competitors on edge. As for privacy concerns, the idea is laughable. If you use Google products, you lost this a long time ago. Time to wake up, world.