Why Google’s Nexus One is No Threat to iPhone
After eWeek revealed its top 10 reasons why no one should buy the upcoming Nexus One, it almost made us sick to the point of not listening to anyone skeptical enough to question the Google phone. However, ABC’s latest editorial changed that thinking for us. Sure, we are just as excited about the Nexus One as many of you are, but a healthy dose of skepticism has never hurt anyone. If anything, it adds a much needed balance to all the hype that’s been around the phone.
The article isn’t saying why the Nexus One will fail, it’s looking at the phone from Apple’s perspective in relation to the iPhone and why it’s too much of a competitor. It says, “The only other ways to catch Apple right now is to either price bomb the iPhone with a super cheap, super powerful smart phone – easier said than done, especially since you’re giving away all of your profits – or come out with your own, revolutionary, new design. But nobody’s been able to end run Apple yet; revolutionary new design being what that company does better than anybody.”
Now that’s an opinion worth reading. Well thought out and clearly put. In essence, Google could’ve had the opportunity to come up with something as unique as the iPhone in 2007, but it failed to really change the mobile industry. Another way of looking at it is that Google may not be innovative with the user interface or the hardware, but it’s definitely going to eventually roll out services that will make their devices all the better. While Apple is concentrating on its hardware, user interface, OS and platform, Google is solely focused on the Web. Different strategies for different experiences. We’re still too early in the mobile game and declaring a winner now would be an epic mistake.
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